300gsm DL Flyers assist Icy Pleasures to Promote New Idea

Looking around her closest competiton, she couldn't see anyone else who was doing something similar. Sarah Main had been juggling with the idea of printing DL flyers for her new event for the last couple of months. She noticed on a trip that another ice cream parlour in a separate town had begun a similar service, and had already had some DL printing done, it gave her the final push that she needed. Their DL flyer design was very snazzy and she took one to help her when she was designing her own.

“When I saw the DL flyers printing the other business had done, it made me a little angry. But then I thought that if they’re doing it, then there must be some money in it.Besides they’re in a different area and not in direct competition. I scanned the DL print in and sent it to my online DL flyer printers”

Sarah sent over to the printers and pointed out what she wanted changing on the DL leaflets. She wanted all her prices and products to go on the DL flyer as well as her shop logo. However, she liked the general style of the DL leaflet template and wanted something similar on her own flyer.

“They had obviously spent a lot of time on the theme of the DL full colour leaflets. The design made the main message stand out and the pictures used were eye catching. I didn’t want to copy the DL leaflet printing exactly, but at least it gave me something to go on. I explained to the DL printers, the parts of their leaflet I thought were good, and the parts which wre not. I asked them to design the front and the back of the leaflet.”

It was very easy for SK Print Design to match the design for the DL leaflets to expectations. Sarah knew exactly what she wanted. The printer will find it easier if you have a colour scheme in mind, and have a text document with the content you require on the DL colour printing. Most of the time, the customer will get some samples sent in the post, which have similar designs to the DL flyer printing they require.

The first proof for the design of the DL colour leaflets was pretty much exactly what Sarah had in mind. All that needed changing was a few of the prices on the back of the DL leaflets, and one more product was added to the front. After the final proof was approved, Sarah looked at some samples of different DL leaflet paper that she could print on.

“Our Boutique serves the top end of the market, I wanted something better than the usual cheap DL leaflet printing. I didnt need tens of thousands of leaflets, as I wasn't doing a big leaflet drop. I wanted to use the DL leaflets as handouts when my regular clients came in. I also wanted my DL printing to be slightly better quality than the other ice cream parlour's, who was providing the same product. Quality is very important to me, and I think a good quality DL flyer printing really sells the business.”

Sarah studied all the samples she had, she decided to go for 300gsm DL leaflets. This is a very high quality, sturdy, card like material that radiates high quality. Sarah decided that 5000 DL leaflets would be enough.

“In the top right hand corner of the DL leaflets, I had a special coupon that could be used to get a free Ice cream at every party that was booked. Me and the rest of the team have handed out 2000 of the DL leaflets so far to clients, passers by and dropped some off at some of the local shops. So far we have had quite a few birthdays booked, and it's going just as we planned. The 5000 DL flyers has provided the starting point, but we are also getting a lot of referrals. The 300gsm DL flyers printing is such good quality that we have actually reused them when people have brought them in!When people have given us the 300gsm DL flyers printing, they still looked in perfect condition so we have even started reusing them!”